Why you need to work somewhere that matters
If we learnt anything from the last year, it’s that connections can be made regardless of our geographical location. The people we work with and what we do together matters. When you can’t travel, can’t leave the house, when all…
Communicating our value to an organisation
Last week, I joined the IABC Converge conference with communications peers from the Asia Pacific, Europe, Middle East and Africa. The two day, fully virtual conference had speakers from around the world sharing their insights into the latest and greatest…
Strategy sins and channel challenges
Is “the media” an audience or a channel? How do you target “the general public”? And other strategic communications challenges. If you work in communications, it is easy to be lazy when writing a communications strategy or plan. You get…
Next steps in your communications career
Last Thursday, I had the pleasure of participating in a panel discussion for IABC Canberra with Justine O’Brien from the Australian Academy of Technology & Engineering and Jaimee Thorpe from Hays Recruitment. We talked to communications professionals about what was…
Communications operating model: How to structure your communication team
UPDATED: 2024 It is the ultimate conundrum in communications—do we have the right operating model? This issue comes up for communications teams every few years. Is there another way to offer our services? How is everyone else doing it? Should…
The habit of writing
Today is my 100th article. For three years, I have been regularly writing about communications, being a communications professional and team leadership. I remember how hesitant I was before I posted the first one. Why would anyone care what I…
Back to basics: My lessons from working with the Cook Islands Government
Over the past few months, I have been doing some work with the Cook Islands Government. Working on the community consultation for the national economic strategy was a fantastic experience. I don’t often share details about the projects I am…
What is news?
Last week, Facebook blocked all news in Australia in response to the Government’s News Media Bargaining Code. The result was that not only were news organisations like ABC and The Canberra Times Facebook pages blocked but others like the Bureau…
Keeping up team morale
It’s a month into 2021 and let’s be honest the world is not looking that much better. We just passed 100 million cases of COVID worldwide. The UK and Europe are in the strictest lockdown they have had, and Melbourne…
A 2021 challenge: personal development
I didn’t realise how important it was to do personal development until I had to pay for it myself. When working in government I took it for granted (I see that now) that I could do a course or attend…