Dismantling the Pink Ghetto in communications
This wasn’t the blog post I had planned for this week. In fact, you could say it practically wrote itself (and no I don’t mean AI – this is very much all me). It all started with a really touching International…
Breakfast with Jacinda Ardern: A masterclass in communication
Effective communication is the backbone of successful leadership. In a world filled with noise and distractions, the ability to connect, inspire, and lead is a rare and valuable skill. One leader who consistently demonstrated how exceptional communication skill really is…
At risk of burnout? When and how to ask for help
As communications professionals, our jobs involve a lot of high-pressure situations, tight deadlines, and constant pressure to deliver results. But that’s what makes it so exhilarating and rewarding. Comms people are known for going above and beyond. We find it…
Social media trends: The 2023 edition
Social media is a central part of our lives. With its ever-changing landscape, it’s become so much more than your traditional platforms like Facebook and Instagram. Even if you think you don’t use social media, you probably do without even…
The key to surviving returning to work after parental leave? Communication
Going back to work after parental leave can be daunting for many parents. The good news is I survived, and the key to my survival? Communication of course! I’m Sue Loftus, the newest member of Elm Communications. I’m also a…