Year 6: The best and hardest year yet
Every year, I stop to celebrate Elm’s birthday. It’s a milestone—fifty percent of all small businesses don’t make it to five years. We have now exceeded that. It’s a moment to celebrate the hard work and effort my team and…
What you need to know as a public servant about the “PWC effect” on small businesses
Like everyone else, I have been watching as more and more stories have come out in recent months about the behaviour of the “Big Four” consultancies. What initially began with the PWC exposé has evolved into a broader public discussion…
Five years of Elm – everything and nothing changes
After one year in business, I wrote that I didn’t really know what to expect, I didn’t know where to start, and I didn’t know if I would get any work. This week marks five years since I started Elm,…
Three years of Elm
This week marks Elm’s third birthday. Three years! Where does the time go? When I started in 2018, I just wanted a bit of a break out of the public service. I wanted to try something different. I gave myself…
